Understanding Positioning and Brand Positioning
This article clarifies the concept of positioning, highlighting common misconceptions and emphasizing the essential steps to achieve and maintain effective brand positioning.
Kamil Ali
447 views • Jul 26, 2011
About this video
The positioning concept is widely misunderstood. People have learnt the definition of it, and forget the steps required to achieve, and sustain positioning.
Video Information
Views
447
Duration
4:22
Published
Jul 26, 2011
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