Understanding Data, Findings, and Insights: A Clear Guide π
Learn the key differences between data, findings, and insights, and discover how each plays a vital role in turning observations into actionable opportunities.

NNgroup
13.0K views β’ Dec 27, 2023

About this video
Data refers to unanalyzed user observations, findings capture patterns among data points, and insights are the actionable opportunities based on research and business goals.
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Read More: https://www.nngroup.com/articles/data-findings-insights-differences/
Watch Next: https://youtu.be/dJYidA1_s3U
Enroll in live training: https://www.nngroup.com/courses/ux-basic-training/
Subscribe to our weekly newsletter: https://www.nngroup.com/articles/subscribe/
Follow us and stay connected:
Linkedin: https://www.linkedin.com/company/nielsen-norman-group
Instagram: https://instagram.com/nngux?igshid=YmMyMTA2M2Y=
Twitter: https://twitter.com/nngroup
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Video Information
Views
13.0K
Likes
279
Duration
3:25
Published
Dec 27, 2023
User Reviews
4.6
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