I Design Minimal Logos for Clients 😊
I focus on what’s best for my clients, not just my style. Sometimes I get the critique about minimal logos, but client needs come first.

Jack Chitty (Chittco)
290.9K views • May 12, 2025

About this video
Occasionally I’ll get this critique from someone…
But I don’t design for my preferred style, I design for what’s best for my client 😌
Whilst a lot of my designs fall into a minimal style, it’s important that I don’t force it on a brief that requires something different.
As a valued partner to our clients, we need to be creating work that best serves them; not our ego, our favourite style or our portfolio 🙅🏻♂️
So occasionally, when it’s right for the brief, I may design something simple and minimal or in this case, something a little more rough and ready for SiVo Wellness - a lifestyle brand focussed on physical & mental recovery🧊🔥
I’m (sorta) under the belief that to be a truly great designer, you should be able to adapt to different styles, whatever the brief requires.
And I’ve been really pushing my creative boundaries on a couple of my recent projects that I can’t wait to share!
I’m so pumped to continue learning and developing in all areas within design. Keeping that white belt mentality always 🥋
Have a killer start to your week pals 💚
#logo #logos #logotype #branding #logodesigner #graphicdesign #graphicdesigner #logodesigns #logomark #logoinspiration #brand #design #clean #identity #brandidentity #branding #typography #graphic #logomarks #logotype #sketch #adobeillustrator #learning #minimal #designer #brandidentitydesign #type #logoprocess #logomark #process #learn #education
But I don’t design for my preferred style, I design for what’s best for my client 😌
Whilst a lot of my designs fall into a minimal style, it’s important that I don’t force it on a brief that requires something different.
As a valued partner to our clients, we need to be creating work that best serves them; not our ego, our favourite style or our portfolio 🙅🏻♂️
So occasionally, when it’s right for the brief, I may design something simple and minimal or in this case, something a little more rough and ready for SiVo Wellness - a lifestyle brand focussed on physical & mental recovery🧊🔥
I’m (sorta) under the belief that to be a truly great designer, you should be able to adapt to different styles, whatever the brief requires.
And I’ve been really pushing my creative boundaries on a couple of my recent projects that I can’t wait to share!
I’m so pumped to continue learning and developing in all areas within design. Keeping that white belt mentality always 🥋
Have a killer start to your week pals 💚
#logo #logos #logotype #branding #logodesigner #graphicdesign #graphicdesigner #logodesigns #logomark #logoinspiration #brand #design #clean #identity #brandidentity #branding #typography #graphic #logomarks #logotype #sketch #adobeillustrator #learning #minimal #designer #brandidentitydesign #type #logoprocess #logomark #process #learn #education
Video Information
Views
290.9K
Likes
8.3K
Duration
0:43
Published
May 12, 2025
User Reviews
4.7
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