Understanding Positioning and Brand Positioning
This article clarifies the concept of positioning, highlighting common misconceptions and emphasizing the essential steps to achieve and maintain effective brand positioning.
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About this video
The positioning concept is widely misunderstood. People have learnt the definition of it, and forget the steps required to achieve, and sustain positioning.
Video Information
Views
447
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Duration
4:22
Video length
Published
Jul 26, 2011
Release date