The Evolving Role of CMOs: Insights from Haleon's Katie Williams 🚀
Discover how new media trends are transforming the responsibilities of Chief Marketing Officers, according to Haleon's Katie Williams. Learn what it takes to stay ahead in modern marketing.
About this video
Haleon chief marketing officer Katie Williams describes how new media landscapes have necessitated major changes to the role and duties of CMOs. Gilchrist was interviewed at the Cannes Lions 2024 International Festival of Creativity by Business Insider.
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282
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1:45
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Published
Jun 25, 2024
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