Why Sora 2 By OpenAI Is Freaking Out The Movie Industry

The launch of OpenAI’s Sora 2 text-to-video generation kicked off another round of anxiety among intellectual property holders in the United States. Major Hollywood studios objected to OpenAI’s copyright policies, leading to changes in how the model handles prompts for certain sensitive categories of generated content. CNBC’s Julia Boorstin tested Sora to find out what the new model is capable of.

Correspondent: Julia Boorstin
Produced by: Stephen Desaulniers
Edited by: Carlos Waters
Senior Director of Video: Jeniece Pettitt
Additional Footage: Getty Images, OpenAI

» Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision
» Watch CNBC on the go with CNBC+: https://www.cnbc.com/WatchCNBCPlus

About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.

Want to be your own boss? Sign up for Smarter by CNBC Make It's new online course, How To Start A Business: For First-Time Founders. Find step-by-step guidance for launching your first business, from testing your idea to growing your revenue. Sign up today: https://cnb.cx/4gEgnhO

Connect with CNBC News Online
Get the latest news: https://www.cnbc.com/
Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC
Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC
Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC
Follow CNBC on Threads: https://cnb.cx/threads
Follow CNBC News on X: https://cnb.cx/FollowCNBC
Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC

#CNBC

Why Sora 2 By OpenAI Is Freaking Out The Movie Industry