Why gaining strategic skills as a Product Manager key in 2025?

🎯 "You're just a glorified project manager, right?"

If you've heard this and didn’t know how to respond, it’s time for a reality check: how others see your role determines your career’s future.

Look at what’s happening:
🔥 Meta cut all Technical Program Managers at Instagram.
🔥 Airbnb’s CEO claimed to eliminate the “classic PM function.”

Why? Too many PMs let themselves be seen as coordinators, not strategic partners.

The survivors? They redefined themselves as AI-powered business strategists driving revenue, retention, and outcomes. They rejected the “ticket writer” label and owned their unique value:

"I translate customer insights into business strategy and lead teams to measurable results."

💡 Here’s your next move:
1️⃣ Write a one-paragraph description of the strategic value you bring.
2️⃣ Connect your work to business outcomes.
3️⃣ Use it to filter your work and conversations.

Because here’s the truth: you’re either defining your role, or someone else is defining it for you. And their version might not include a future for you.

🚀 Ready to position yourself as a true business strategist?
Join my Advanced Certified Scrum Product Owner Workshop and future-proof your career today.

Link to ACSPO workshop - https://www.eventbrite.com/cc/advanced-certified-scrum-product-owner-a-cspo-2770959



Where to find Anil:
Website: https://www.conceptsandbeyond.com
• Newsletter: https://www.linkedin.com/newsletters/satellite-strategy-7162099585463611393/
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• LinkedIn: / aniljaising


Our Courses

Certified Scrum Product Owner
http://tinyurl.com/bdd9xffp
Certified Scrum Master Workshops
http://tinyurl.com/28y8wufm
Training from the BACK of the Room
http://tinyurl.com/2a63dc5e
DevOps
http://tinyurl.com/bdethuu4

Key Links

my website / blog
[https://conceptsandbeyond.com](https://conceptsandbeyond.com/)

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WHO AM I: I’m Anil Jaising, Certified Scrum Trainer and Agile Coach. I am also an adjunct faculty at New York University. I help leaders, teams and organizations drive product innovation and build profitable businesses