What Happened To Panasonic Micro Four Thirds?

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Panasonic did not release a single Micro Four Thirds product in 2025, and that is an alarming fact. Panasonic launched the world's first Mirrorless interchange-able lens camera, they pioneered the innovation and technology pushing forward imaging boundaries. For a period of time, Panasonic Micro Four Thirds ruled the world. However, recent data suggests a rapid decline in sales, and Micro Four Thirds made up barely 5% of the total market share (combined between Panasonic and OM Digital Solutions). What happened to Panasonic? Why did the initial success not last?

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0:00 Intro
0:42 I Love Panasonic
2:18 Late to IBIS
3:59 Late to Phase Detect AF
6:03 Nerfing Lower Cameras
7:53 Too Big & Heavy
9:30 Going Full Frame
11:21 Conclusions/END

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