B2B Market Research with AI

Cheat Sheet PDF on Patreon: https://www.patreon.com/posts/niche-b2b-market-90781997 (Includes all prompts, plus many additional resources.) If you're a mark...

Blazing Zebra•771 views•13:25

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About this video

Cheat Sheet PDF on Patreon: https://www.patreon.com/posts/niche-b2b-market-90781997 (Includes all prompts, plus many additional resources.) If you're a marketer struggling with the  intricacies of niche, B2B market research,  then you're familiar with all of the hurdles of reaching these elusive decision-makers. This includes the frustration of scarce data, the financial pressures of costly primary research (such as studies and focus groups) and the confusing nature of these complex sales cycles. I've run a B2B marketing agency for 10 years and I've spent many hours Googling myself into the most obscure rabbit holes   that you can imagine. So today, I'm excited to share four different combinations of prompt sequences and tools that can get at some of the absolute hardest-to-reach audiences, solving this problem once and for all! These include: 01:40 - Niche Market Research Based on Trade Publications and Online Communities 04:00 - Using Anthropic’s Claude 2 to Summarize Market Research 04:53 - Using Anthropic’s Claude 2 to Generate a B2B Content Strategy 05:18 - Using Perplexity AI for B2B Market Research Based on Trade Shows and Conferences 07:36 - Complex B2B Content Ideas from Relevant Articles 08:40 - Using AI to Deeply Understand a B2B Audience with Empathy Maps 11:18 - Going further with AI and Market Research Take your AI knowledge to the next level and support this channel on Patreon: http://patreon.com/BlazingZebra

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771

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34

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Duration
13:25

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Published
Oct 12, 2023

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Quality
hd

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