Protecting Digital Content: Future Trends in Watermarking Technology 🚀

Watch this IABM presentation by Alan Ogilvie (Lead Product Manager, Friend MTS) to find out what a well-architected end-to-end content protection solution that enables effective anti-piracy looks like, in particular:

--why OTT and streaming services need to protect their premium content beyond digital rights management (DRM) systems
--why forensic video watermarking is a crucial part of an effective end-to-end premium content protection solution
--what the three most common video watermarking solutions are
--where pirate attacks against these watermarking solutions tend to focus
--why monitoring is a crucial part of an effective end-to-end premium content protection solution
--further reading resources – Friend MTS’ white paper “Attacks on Subscriber Watermarking Technologies” - https://www.friendmts.com/white-paper-download/
--further reading resources – a series of blog articles “How to Trust Your Player”, a part of the initiative of Friend MTS with Intertrust and Bitmovin focusing on securing playback effectively with DRM and watermarking - https://howtotrustyourplayer.com/