Live: Macy's Thanksgiving Parade Prep in NYC 🎈

Macy's Thanksgiving Day Parade LIVE: Macy's Parade 2025 In New York LIVE | Thanksgiving 2025 | USA Today | CNBC TV18
Live from New York as the huge balloons that delight the crowd at the Macy's Thanksgiving Parade are inflated on Manhattan's Upper West Side.
NEW YORK CITY - Macy's Thanksgiving Day Parade balloons spring to life as they are inflated the day before they float through the canyons of New York. The event is held on Manhattan’s Upper West Side, surrounding the American Museum of Natural History, where the balloons are laid out and inflated along West 77th to West 81st Streets between Central Park West and Columbus Avenue. Visitors can walk past some of the parade’s biggest stars such as Snoopy, Bluey, Pikachu, Pac-Man, and more while crews inflate and secure them for the big day. Expect large crowds, especially later in the afternoon and evening, as excitement builds.
The 99th annual Macy's Thanksgiving Day Parade will return to the streets of Manhattan and television screens of millions this Thursday, Nov. 27, ushering in the 2025 holiday season.
Macy's organizers keep the nearly century-old tradition fresh by adding new features each parade, usually based on recent pop culture moments and fan-favorite properties. Seven new floats, including a Labubu-themed one, will make their debut in 2025, along with five new balloon characters. Savannah Guthrie, Hoda Kotb and Al Roker of NBC's "Today" show will return as telecast hosts
With 32 balloons (plus 3 balloonicles), 27 floats, 33 clown groups, 11 marching bands and 26 performances from music’s biggest stars scheduled, there are a lot of fresh spectacles and old favorites to keep an eye out for this Thanksgiving morning.
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