LA Clippers' New Logo: Inside the Rebranding Journey 🏀
Discover how the LA Clippers revamped their iconic logo and what it takes to rebrand a major sports team. GQ's Justin Thomas Kay explores the evolution behind the fresh look.
GQMagazine
2.4K views • Oct 31, 2024
About this video
What does it take to rebrand a huge sports team? GQ finds out. Join Justin Thomas Kay as we look at the evolution of the LA Clippers’ branding, from their founding logo as the Buffalo Braves to the most recent (albeit controversial) LA Clippers’ hallmark. What are the key ingredients to a team logo in the NBA? Did the LA Clippers get it right? What could the team’s future branding look like? GQ settles the score, as the LA Clippers get rebranded.
Video Information
Views
2.4K
Duration
18:19
Published
Oct 31, 2024
User Reviews
3.7
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