How Backhouse Jones Used a 25p Coin to Demonstrate Pricing Psychology

Rory Sutherland explains how Backhouse Jones employed a 25p coin to illustrate pricing psychology, transforming legal services into an attractive offer.

Financian•172.9K views•0:46

About this video

Rory Sutherland explains how Backhouse Jones used a 25p coin to demonstrate pricing psychology and turn legal services into an irresistible offer. Yan just released his new book: Shorts to Millions: How to Monetize Reused Clips. It’s not theory, it’s a blueprint — built on billions of views and a full-time business created from reused content (yes, the kind YouTube isn’t even supposed to monetize). 👉 Grab your copy here: https://shortstomillions.com/ Don't forget to follow us on Instagram - @financian_ https://www.instagram.com/financian_/ Don't forget to follow us on TikTok - @financian_ https://www.tiktok.com/@financian_ #short #shorts
4.7

34 user reviews

Write a Review

0/1000 characters

User Reviews

0 reviews

Be the first to comment...

Video Information

Views
172.9K

Total views since publication

Likes
3.2K

User likes and reactions

Duration
0:46

Video length

Published
Nov 6, 2025

Release date

Quality
hd

Video definition

Related Trending Topics

LIVE TRENDS

This video may be related to current global trending topics. Click any trend to explore more videos about what's hot right now!

THIS VIDEO IS TRENDING!

This video is currently trending in Algeria under the topic 'g'.

Share This Video

SOCIAL SHARE

Share this video with your friends and followers across all major social platforms. Help spread the word about great content!