8 Steps to Craft Engaging Interior Design Captions 🏡
Learn how to create Instagram captions that connect with your audience and attract clients with this 8-step process for interior designers.

Straight Ahead Social
13.0K views • Oct 5, 2022

About this video
Struggling to come up with Instagram captions that actually connect with your audience and bring you client inquiries? You’re far from being alone! Captions are one of the most overlooked parts of an interior designer’s Instagram strategy.
In this video, I’ll walk you through my 8-step process for writing engaging Instagram captions that attract your ideal clients and boost engagement. You’ll learn how to start with a strong hook, provide value, include a call to action, and stay consistent with your brand voice. Plus a few practical formatting and hashtag tips at the end.
✨ Get the Caption Templates for Interior Designers: https://social.straightahead.co/captions
📖 Read more on the blog: https://social.straightahead.co/2022/10/25/how-to-write-engaging-home-decor-instagram-captions/
⏱️ Chapters
00:00 - Introduction to Instagram captions for interior designers
01:10 - Step 1: Map out your content plan & have an Instagram strategy
01:31 - Step 2: Remember what your goal is with every post
01:57 - Step 3: Start your captions with a hook
02:35 - Step 4: Always provide value in your captions
03:03 - Step 5: Include a call to action (CTA)
03:33 - Step 6: Make sure your visuals fit your caption
04:01 - Step 7: Test different styles and lengths
04:32 - Step 8: Stay on brand with your writing tone
05:29 - More tips for writing Instagram captions
07:43 - Closing thoughts
💡 What You’ll Learn
- How to write captions that build connection and trust
- Key elements every engaging Instagram caption needs
- Tips for formatting, mentions, crediting, and using hashtags effectively
If you’ve been staring at a blank screen trying to figure out what to write, this video will make caption writing simpler, faster, and more strategic.
🔗 Resources
- Caption Templates for Interior Designers: https://social.straightahead.co/captions
- Hashtag Guide for Interior Designers: https://social.straightahead.co/hashtagguide
- Full Blog Post: https://social.straightahead.co/2022/10/25/how-to-write-engaging-home-decor-instagram-captions/
▶️ Watch Next
https://youtu.be/m2S2gYZuuZk?si=JwEzS4Ve7XG1YmGP
https://youtu.be/TJeE6mhNKaw?si=A0xdrrKa9R233g4y
https://youtu.be/m8MH4Y3PK_I?si=t-JfhIfLEFWjY_rM
If this video helped you feel more confident about writing captions, hit like and subscribe for more Instagram strategies made for interior designers who want to grow online.
#InteriorDesignMarketing #InstagramForDesigners #SocialMediaForDesigners #InteriorDesignBusiness #InstagramCaptions
................................................
// LINKS //
▶ Instagram course for interior designers
https://social.straightahead.co/onlinecourse
▶ Join our community for interior designers
https://www.facebook.com/groups/SocialMediaForInteriors
▶ Follow us on Instagram
https://www.instagram.com/social_media_for_interiors/
▶ Get our free social media toolkit
https://social.straightahead.co/toolkit
▶ Instagram guide for interior designers
https://social.straightahead.co/igguide
▶ Read our blog for more marketing tips
https://social.straightahead.co/blog
................................................
// OUR FAVORITE TOOLS //
Canva: https://social.straightahead.co/canva
Tailwind: https://social.straightahead.co/tailwind
Unsplash: https://unsplash.com/@straightaheadsocial/collections
Planoly: https://social.straightahead.co/planoly
................................................
*Note: This description or video may contain affiliate links to products we enjoy using ourselves. We only recommend products we truly believe to be helpful for your business.
In this video, I’ll walk you through my 8-step process for writing engaging Instagram captions that attract your ideal clients and boost engagement. You’ll learn how to start with a strong hook, provide value, include a call to action, and stay consistent with your brand voice. Plus a few practical formatting and hashtag tips at the end.
✨ Get the Caption Templates for Interior Designers: https://social.straightahead.co/captions
📖 Read more on the blog: https://social.straightahead.co/2022/10/25/how-to-write-engaging-home-decor-instagram-captions/
⏱️ Chapters
00:00 - Introduction to Instagram captions for interior designers
01:10 - Step 1: Map out your content plan & have an Instagram strategy
01:31 - Step 2: Remember what your goal is with every post
01:57 - Step 3: Start your captions with a hook
02:35 - Step 4: Always provide value in your captions
03:03 - Step 5: Include a call to action (CTA)
03:33 - Step 6: Make sure your visuals fit your caption
04:01 - Step 7: Test different styles and lengths
04:32 - Step 8: Stay on brand with your writing tone
05:29 - More tips for writing Instagram captions
07:43 - Closing thoughts
💡 What You’ll Learn
- How to write captions that build connection and trust
- Key elements every engaging Instagram caption needs
- Tips for formatting, mentions, crediting, and using hashtags effectively
If you’ve been staring at a blank screen trying to figure out what to write, this video will make caption writing simpler, faster, and more strategic.
🔗 Resources
- Caption Templates for Interior Designers: https://social.straightahead.co/captions
- Hashtag Guide for Interior Designers: https://social.straightahead.co/hashtagguide
- Full Blog Post: https://social.straightahead.co/2022/10/25/how-to-write-engaging-home-decor-instagram-captions/
▶️ Watch Next
https://youtu.be/m2S2gYZuuZk?si=JwEzS4Ve7XG1YmGP
https://youtu.be/TJeE6mhNKaw?si=A0xdrrKa9R233g4y
https://youtu.be/m8MH4Y3PK_I?si=t-JfhIfLEFWjY_rM
If this video helped you feel more confident about writing captions, hit like and subscribe for more Instagram strategies made for interior designers who want to grow online.
#InteriorDesignMarketing #InstagramForDesigners #SocialMediaForDesigners #InteriorDesignBusiness #InstagramCaptions
................................................
// LINKS //
▶ Instagram course for interior designers
https://social.straightahead.co/onlinecourse
▶ Join our community for interior designers
https://www.facebook.com/groups/SocialMediaForInteriors
▶ Follow us on Instagram
https://www.instagram.com/social_media_for_interiors/
▶ Get our free social media toolkit
https://social.straightahead.co/toolkit
▶ Instagram guide for interior designers
https://social.straightahead.co/igguide
▶ Read our blog for more marketing tips
https://social.straightahead.co/blog
................................................
// OUR FAVORITE TOOLS //
Canva: https://social.straightahead.co/canva
Tailwind: https://social.straightahead.co/tailwind
Unsplash: https://unsplash.com/@straightaheadsocial/collections
Planoly: https://social.straightahead.co/planoly
................................................
*Note: This description or video may contain affiliate links to products we enjoy using ourselves. We only recommend products we truly believe to be helpful for your business.
Video Information
Views
13.0K
Likes
28
Duration
8:36
Published
Oct 5, 2022
User Reviews
3.9
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