Transform Learning into an Addictive Experience Like Social Media 🚀 | Duolingo's Creator Shares How
Discover how Luis von Ahn, the mind behind Duolingo, designed a language app that makes learning as engaging and addictive as your favorite social media platforms. Learn the secrets to boosting motivation and retention!

TED
10.1M views • Oct 26, 2023

About this video
When technologist Luis von Ahn was building the popular language-learning platform Duolingo, he faced a big problem: Could an app designed to teach you something ever compete with addictive platforms like Instagram and TikTok? He explains how Duolingo harnesses the psychological techniques of social media and mobile games to get you excited to learn — all while spreading access to education across the world.
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https://youtu.be/P6FORpg0KVo
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The TED Talks channel features talks, performances and original series from the world's leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit https://TED.com to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more.
Watch more: https://go.ted.com/luisvonahn
https://youtu.be/P6FORpg0KVo
TED's videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy: https://www.ted.com/about/our-organization/our-policies-terms/ted-talks-usage-policy. For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at https://media-requests.ted.com
#TED #TEDTalks #Duolingo
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Video Information
Views
10.1M
Likes
458.8K
Duration
12:55
Published
Oct 26, 2023
User Reviews
4.9
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