Heuristics & Biases by Daniel Kahneman 🧠

Heuristic and Biases | Daniel Kahneman | Psychology | Video by Khushdil Khan Kasi @sociologylearners1835 #psychology #heuristics and #biases #kahneman


Daniel Kahneman, along with his collaborator Amos Tversky, changed the way we understand human thinking and decision making. For a long time, it was assumed that people are mostly rational beings who carefully weigh pros and cons before making a choice. Economic theories in particular were built on the idea that people make logical decisions that serve their best interests. But Kahneman showed us that the reality is much more complicated. Human beings often rely on mental shortcuts, called heuristics, to make decisions quickly. While these shortcuts can be useful, they also lead to predictable mistakes in judgment, which are called biases. His work on heuristics and biases opened up an entirely new field of behavioral economics and psychology, revealing how our minds really work in everyday life.