Enterprise Sales Insights from Pete Koomen 🚀

Y Combinator Group Partner, Pete Koomen, led his startup, Optimizely, to $100M ARR. In this video, Pete breaks down the enterprise sales funnel and shares his top tips on how a technical founder can start closing real deals for their startup.

Apply to Y Combinator: https://yc.link/SUS-apply
Work at a startup: https://yc.link/SUS-jobs

Chapters (Powered by https://bit.ly/chapterme-yc) -
00:00 - Intro
03:29 - Prospecting
05:15 - Outreach
10:09 - Qualification
15:00 - Pricing
18:13 - Closing
18:58 - Avoid surprises in procurement process
20:02 - Implement
22:01 - Outro