Average American Holiday Spending Expected to Exceed $2,000 🎁

The holidays aren’t cheap: The average American will spend over $2,000 this season, according to a recent study.

Commissioned by Achieve and conducted by Talker Research, the survey of 2,000 Americans who celebrate a winter holiday examined the cost breakdown of the holiday season — as well as how Americans have been impacted by 2024’s financially challenging climate.

According to the results, the most expensive holiday category is transportation as those planning to travel this year (64%) will spend $846 on average.

“Putting on” the holidays is the next most expensive ticket: Respondents reported they’ll spend $658, on average, in this category. Most expensive items include holiday food and refreshments ($155), throwing parties ($123) and holiday clothing and outfits ($107). The gifts category is next on the list. On average, Americans plan to spend $559 on their loved ones this year, with the most money being spent on kids ($117) and partners ($92).